SPA: A Comprehensive Introduction

1. Philosophy of Spa 

2. A History of Spa and Spa Cultures

3. Contemporary Spa

4. Trend Analysis: Predictions and Possibilities

5. The Spa Service Experience

6. Traditions, Treatments, and Terms

7. Financial Organization of Spas

8. Spa Careers, Vocations, and Professions

9. A Day in the Life of a Spa Director

10. Leadership and Ethics

 

Retail Management for Spas

1. The Art and Science of Retail 

2. Retail Planning

3. Purchasing

4. Inventory Management 

5. Evaluating Financial Performance 

6. Sales and Service 

7. Visual Merchandising 

8. Marketing

9. Spa Retail Opening 

 

Financial Management for Spas

1. Introduction to Spa Financial Management

2. Accounting for Payroll

3. Inventory

4. Income Statement

5. Ratio Analysis

6. Pricing and Menu Engineering

7. Operations Budgeting

8. Revenue Management

9. Cash Management

10. Capital Budgeting and Lease Accounting

11. Business Plan Development

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Day to Day Operations

1. Spa and Wellness

2. Spa and Body Massage

3. Spa Therapy 03

4. Spa Therapy 04

5. Spa Treatment

6. Massage Therapy

7. Spa and Wellness Operations

8. Spa Tourism